What is Digital Transformation...
Still many of us don’t exactly know what
the digital transformation is. Because we do have also the different views on
Digital transformation. We are business man, engineer, developer, designer, marketer,
sales man, manufacturer as we are all a professional in around many kinds of
industries.
Even I am who work over last 10 years on technology and business
area in many industries but did not manage to convince why your company needs
Digital transformation why your industry haven’t yet to reach that level that
we can call the innovation, breakthrough or transformed from tradition. So
now…which of the way is most appropriate to us to understand Digital Transformation
and how to actualize it into our organization.
We all work in many industries
like Pharmaceutical, Information Technology, Service industry, Supply Chain,
Manufacturer and so on. But have every different view on that in reality.
In a dictionary, it says the Digital
Transformation is that to innovate the traditional social structure by applying
the digital itself. Which digital can be IOT, Cloud, AI, Bigdata solution.
However, does this mean that we didn’t do
that? We are actually doing that already, aren’t we?
We did to develop the
process…automated process…optimized process…right? by using computing power,
new technology.
Here is one of reasons why I make this
video…
Digital transformation does not mean that
technology must be used.
Not that only automate the current business
process in your organization but to also change your business model itself so
that be able to create new business value which has ever exist on yours.
For example, when considering Delivery
service, its speed and safety with lower cost may affect their business success
or failure. We did improved computer power, simplified the process on the
delivery system between manufacturer and buyer, and did automated it, training
to employees, optimization of number of trucks depending on the volume of
orders, route…etc.
However when Drone comes it is changing all
of these on that. One day we wouldn’t longer need even a truck. Which means
that also no need the gas, driver, insurance for car accident, insurance for
employee and so on.
But it’s not the same way on Pharmaceutical
/ Medical industry. When it comes Blood Glucose Monitoring device developed for
a pregnant woman so it seemingly absolutely will help people to diagnose Blood
Glucose level themselves at home, however, the government actually rejected to
allow it in a market at first because it wasn’t that familiar or was very
unpleasant approach to doctors and hospitals. Its approach was seen like acting
an alternative method to monitor Blood Glucose instead of visiting a doctor and
having a consulting by paying examination fee to them. So about 10 years it
wasted a time until people can buy that device.
And if I say another example on startup
business on this who is now starting to do business globally.
One of startup companies in AUS, they
applied AI technology on healthcare area. They are developing AI platform which
is able to reduce medical human error on selecting an embryo for in-vitro
fertilization. Not to mention that many women in the world have infertility
issue and its medical treatment is very expensive and no woman no family want
to get that experience twice for selecting embryos. If a doctor fails the
treatment then women have to do that treatment procedure again for success.
In this procedure however, a doctor manually
selects the embryos through the microscope for it. So nobody guarantees a body
condition or daily feel of that doctor is the best in that day so that selected
the best embryo. In this perspective, AI technology analyzing the high-density
images of embryos pre-selects the candidates for that and let finally doctors
select the best those from them. Which means that its main purpose is to reduce
the human error as much as possible we a human could make. Indeed also that
startup company completed the clinical trial and its result shows much higher
success rate after AI’s pre-selection.
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